Rotom
Reparatie en onderhoud

Client
Rotom
Year
2023
Category
Explainer Video - 2D and 3D animation
We have already prepared the third 2D video explainer animation for Rotom, this time focusing on their repair and maintenance services for a variety of packaging, pallets and other objects used in transport.

Our goal was not only to explain how these services work, but also to present their numerous benefits — from significant financial savings to environmental benefits.
Project outline
From the very beginning, we wanted to create an animation that would present in a clear and attractive way the process of repair and maintenance of packaging and pallets by Rotom. An important element was to emphasize the ecological aspects of the service — repair instead of replacement means less waste and more sustainable development. Our goal was to explain how Rotom combines financial savings with care for the environment.
Stylistics and Concept
The animation has been kept in a simple, minimalist style, in which friendly characters, simple forms and sparing but expressive colors prevail. The use of illustrations with lightness and warmth makes difficult topics, such as recycling and packaging preservation, more accessible to the viewer. The whole thing is complemented by music, sound effects and the voice of the voiceover, which give the animation a dynamic, but also friendly character.
The end result
The final result is an animation that not only explains the advantages of Rotom services in a clear and interesting way, but also builds positive emotions around the brand. Thanks to Rotom's sustainable approach, companies can efficiently manage their resources, save money and care for the environment at the same time. Our team was responsible for the entire production process — from the script, through storyboard, illustrations, to the final animation, which allowed us to perfectly match each part of the project to the needs of the client and the recipient.